Communications Policy

Communications Policy


The purpose of the First United Methodist Church (FUMC) Communications Policy is to:

Ensure consistent, high quality, and appropriate communications to all members of the church, prospective members, and the neighboring community


Ensure all communications are accurate and appropriate within the context of a United Methodist faith community


Effectively utilize the limited budgeted resources for approved communications


Protect the privacy of all church members


Scope of the Policy:

Weekly worship bulletin announcements

Video screen announcements/pulpit announcements during worship services

Monthly newsletter

Church web site

Social Media

Email blasts

Monitors/posters/ flyers

Outdoor marquee and banners

Print and online advertising, marketing, and information

On-site and off-site printing

Church identification – brand marketing

Emergency communications

Privacy of church member and staff information


Weekly worship bulletin announcements

The main purpose of the weekly worship bulletin is to serve as a guide for worship at the 8:15, 9:30 and 10:45 am services. As such, announcements included should be brief, include location and contact information, and limited to near term events and activities of the church, which are open to either all members or large segments of the membership and community. All weekly worship bulletin announcement requests should be submitted at least 5 days prior (Tuesday at noon) to the Communications Director. Inserts to the worship guide will not be normally considered unless approved as exceptions by the Senior Pastor.


Video screen announcements/Pulpit announcements during worship services


Pulpit announcements during worship shall be made by the Pastor or designated replacement. All requests for video announcements (videos not created by Communications Department) or presentations outside of the worship outline should be directed to the Communications Director at least 10 days prior to the service date.


Monthly newsletter

All announcements and articles for the monthly newsletter will be submitted to the Communications Director by the 25th day of the month prior to publication date. Only church related articles will be considered for publications.


Church web site

The church has one authorized web site, www.kearneyfumc.org, to represent its ministries, events, activities, sta members, and membership. All requests for changes, corrections or additions to the church’s web site may be directed to and must be approved by the Communications Director with exception to the Children’s and Student Ministry pages which will be maintained by the Children’s and Student Directors.


Social Media

Event posting to the church main Facebook page must be presented to the Communications Director. Posting to the Impact Facebook page will be maintained by the Student Ministry Director. Posting to the Smash Facebook page will be maintained by the Children’s Ministry Director. Twitter and Blog entries shall be handled by the Pastor.


Email blasts

Email blasts to promote church events must be submitted to and approved by the Communications Director.


Monitors/displays/posters/ flyers

All promotional space shall be used only for church related or sponsored events and activities. This policy includes all paper and electronic bulletin boards, monitors, oor displays, countertop displays, posters, yers, handouts, stickers, bookmarks, or other signage on church property. Requests which meet this requirement may be directed to the Communications Director. All events/promotions designated for the Welcome Tables shall be designated to the Welcoming Committee, but must still follow communications guidelines. Placement of yers on windshields in the church parking lot is prohibited. Non church related announcements may be placed on the community bulletin board, which will be edited at church’s discretion.


Outdoor marquee and banners

Use of the outdoor church stucco marquee and wood banner display shall be used only for display of worship schedule. All other outdoor banners on church property will be limited to church sponsored events and activities. Requests should be made to the Communications Director.


Print and online advertising, marketing and information

No print or online advertising, marketing or information (including newspapers, magazines or online articles) should be arranged-- with or without cost-- on the church’s behalf without the review and approval of the Communications Director.


On-site and off-site printing

Church communications staff, paper, copiers, and printers are precious resources reserved primarily for church communications including but not limited to weekly worship bulletins; funeral and memorial worship guides; monthly newsletters; campus maps; Sunday School class information; Bible study and small group information; visitor, new member, and informational brochures. All off-site printing must be approved by the Communications Director. 


Church Identification – brand marketing

Official church name to be used on all communications is - First United Methodist Church. Along with the official name, one of the following must be included: website, phone number, address, map, or city/state.

Glossary of identifications:

First United Methodist Church NOT Kearney First United Methodist Church • Fellowship Center NOT multipurpose room

Lobby NOT Sunshine Hall

United Methodist Women NOT UMW

FUMC abbreviation is to only be used for in-house correspondence.


All promotional/informational materials published must include the approved FUMC logo, and website www. KearneyFUMC.org.

Text for church logo is Brandon Grotesque. Logo must be Pantone 432C if printed in color. 


Emergency communications

When a significant event or grave situation occurs at FUMC or local schools, it is important to communicate the event or grave situation to the Senior Pastor immediately. This may include, but not be limited to natural disasters, accidents with injury or death, law enforcement or re ghter noti cation and response, or a serious misconduct by a member, student, faculty, or staff . No member should speak on behalf of the church without receiving prior consent from the Senior Pastor. 


Privacy of church member and sta information

FUMC is committed to maintaining the privacy of its membership. The church will take all reasonable measures to ensure the con dentiality of member information to include but not be limited to home addresses, family membership, email addresses, and contact information. Email distribution lists, contact lists or mailing lists containing member information may be used only for communications related to the activities of the church, sta , committees, or sponsored groups. Under no circumstances may member lists be used to solicit or communicate events or activities which are not speci cally church-related.


Please note: In all cases above, although all communications requests will be given due consideration, there is no guarantee that an announcement requested will be included. If approved, it may be edited as deemed necessary for content and length. Thank you in advance for understanding and respecting the church’s need to limit the number and length of communications vehicles in order to be good stewards of church members’ time, our environment, and church resources.